Marketing That Works Today, Built for How Search Works Next

Three things. You own every account and asset we touch, so you can leave at any time and keep the work. We report in plain English on cost and results rather than impressions and reach. And we tell you when something is not working, including when the honest answer is that a channel is wrong for your business.

Yes. We run campaigns across both markets and treat them separately rather than duplicating one into the other, because search behaviour, competition and cost per click differ meaningfully between them. Campaign structure, targeting and budgets are set per market.

We agree the metric that actually matters to you at the start - usually qualified enquiries or cost per acquisition rather than clicks - and report against it on a regular schedule. You keep full access to the underlying accounts, so you can verify every number yourself at any time.

SEO works to rank your pages in a list of search results. AI search optimisation works to get your business named inside the single answer an AI assistant gives. They share technical foundations, but AI visibility depends far more on entity consistency, structured data, review signals and third-party corroboration. Most businesses need both.

No. Most clients start with one - commonly Google Ads or a Google Business Profile audit - and add services as results justify it. We will tell you which single service is likely to move the needle fastest for your situation.

Mostly small and mid-sized businesses across New Zealand and Australia - trades, professional services, health, retail and B2B. Our model is built for businesses that need senior attention without a large agency retainer.